University of Hertfordshire comes up trumps!

The University of Hertfordshire Business and Marketing School have been busy working up their marketing and fundraising ideas as part of a collaboration between Red Balloon and the University to help us with our emerging marketing, fundraising and new media strategy.

It has been a brilliant exercise, giving us a real insight into the way we are perceived as a charity and how much people know about our work. Some of the plans presented as part of the students’ assessments were so impressive that we are considering implementing them as part of our fundraising plans. Watch this space!

A very big thank you to Red Balloon supporter Nicky Shevlane, Senior Lecturer at the University, and her students, for carrying out this project as well as for raising over £650 for us.

 

-- Posted by Red Balloon - on 17th May 2010 --